Journal

Getting Ready for 2024

We are finally ready to launch Sweet Little Lilacs. It has taken some time to define the goals. I have had such a difficult time figuring out why I am so attracted to Sweet Little Lilacs. Admittedly, there have been many times when I questioned why I am starting yet another opportunity in the wedding business. Sweet Lilacs is established and doing well. It will be 9 years in business! I absolutely love my team and we work together so well.

For Sweet Little Lilacs, there have been attempts to start a forward momentum. I would post images on social media, then I would completely stall flat. What’s next, I would ask myself? Where do I go from here? What is my goal? Perhaps I should let this go? But, it never felt right to walk away.

2023 got busy with weddings and full installations. I couldn’t get back to addressing Sweet Little Lilacs until now. At the end of our 2023 season.

Finally, I can emphatically say that Sweet Little Lilacs is about adding the individual personal touch to your wedding.

We started this year being part of Range of Light, an elopement and small wedding service. With the other partners of Range of Light, we traveled to Red Rock Canyon and Death Valley for some beautiful photo shoots. The experience of traveling with other vendors and meeting our eager couples are so memorable. Lots and lots of laughter! I collected many items that would coincide with the theme of the shoot. I thoroughly enjoyed styling the reception area for the intimate meal.

Ultimately, it is creating the small items that adds the personal touch that has me hooked! Surprisingly, I love making the VOW books!

The very books that will hold your promises and future goals. It feels so special to me to hand write your names and date of your marriage. To hand paint flowers or to recreate the background of your ceremony. To make the paper that will cover your book. And even to hand stitch the binding of the books. This all feels so very special to me.

Seems like such a small thing really. But, I can create something intimate and personal for your wedding. For this special moment, I feel it has to be handmade, organic and personal. It can’t be something mass marketed and created through assembly lines. Does not seems right!

It has to have depth, meaning and profound. The words to your vows are so important. The VOW books need to have the same weight as the words it is carrying. This makes perfect sense to me.

So here we are! We can finally begin Sweet Little Lilacs and introduce our handmade customizable VOW books.

Susan KelleherSweet Lilacs